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This Sunday, February 8, 2026, global music superstar Bad Bunny will headline the Apple Music Super Bowl LX Halftime Show at Levi’s Stadium in Santa Clara, California, one of the most watched live music events in the world. (people.com)
Bad Bunny, born Benito Antonio Martínez Ocasio, is coming off a historic year. He just won Album of the Year at the 2026 Grammy Awards for Debí Tirar Más Fotos, the first fully Spanish-language album ever to win that top honor. (abcnews.go.com)
What Makes This Super Bowl Performance Special
This halftime show will be very different from past years and very intentional.
Latin representation on one of the world’s biggest stages
Bad Bunny’s performance marks a milestone for Latin and Spanish-language music at the Super Bowl. He is expected to perform mostly or entirely in Spanish, making him one of the first major artists to do so as a solo halftime headliner, highlighting the global reach of Latin music today. (aol.com)
More than music — a cultural celebration
Bad Bunny has said this performance is for “his people, his culture, and our history.” This reflects how he sees the moment, not just as another show, but as a chance to bring Puerto Rican and Latin urban culture into a spotlight that reaches hundreds of millions of viewers. (tribune.com.pk)
Visually and politically resonant
The choice of Bad Bunny, a Puerto Rican artist who has openly spoken about social issues and immigrant experiences, has sparked conversation, admiration, and debate. NFL Commissioner Roger Goodell has publicly supported the choice, saying Bad Bunny can “unite people” and praising his global influence as an artist. (sports.yahoo.com)
Who’s Playing During the Super Bowl
Bad Bunny’s halftime show is just one part of a star-studded Super Bowl 2026 lineup. Other musical moments include:
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Green Day during the opening ceremony
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Charlie Puth performing the national anthem
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Brandi Carlile singing Lift Every Voice and Sing, often called the Black national anthem
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Coco Jones and others adding to the cultural soundtrack of the night (people.com)
How to Watch
The Super Bowl kicks off at approximately 6:30 p.m. ET on February 8, 2026, and the halftime show will be broadcast live on NBC, Peacock, NFL+, Telemundo, and Hulu + Live TV. (people.com)
Why People Are Talking About It
Fans of Bad Bunny are excited for what many see as a historic and culturally resonant halftime performance. For many viewers, seeing a full Spanish-language artist on this platform feels like a celebration of Latin culture on a global stage. Others outside that community have weighed in, sparking debate, but no matter the reaction, it is clear this performance has brought energy and attention that go beyond football. (abcnews.go.com)
No matter where you watch from, tonight’s Super Bowl halftime show is not just another performance. It is a moment that reflects how music, culture, and representation continue to shape global entertainment.
